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Insight: Peace Corps celebrates 50 years of service in The Gambia.
Idea: Working with government records, we created a campaign that pulled from old photography of past volunteers working in communities throughout This campaign was capped with a video highlighting a current Peace Corps employee, Sarjo, whose life was changed when he was younger when a Peace Corps Volunteer came to his village.
This campaign and branding were highlighted by the US Embassy during their 4th of July celebration in 2017.
2017